CitizenWatch Statement: Consumer Concerns as a Critical Issue for the 2025 Elections

Based on the results of a recent Pulse Asia survey, it is clear that controlling inflation is the most urgent concern for Filipino consumers, with the greater 74% of respondents identifying it as the most urgent national concern. This highlights a deep-seated anxiety over rising prices and the erosion of consumer purchasing power, which affects everyone, especially the most vulnerable sectors.

Equally noteworthy are concerns about increasing the pay of workers (36%) and reducing poverty (31%), underscoring the public’s strong aspirations for financial security. The fact that these issues are more pronounced in certain regions and socioeconomic classes—such as NCR’s heightened focus on wages (50%) and Class E’s concern with poverty (42%)—speaks volumes about the economic disparities across the country.

For consumers, these findings emphasize the urgency to implement policies that ensure stable prices, create jobs, and provide fair wages. Any efforts to address these issues—whether through government action, private sector initiatives, or partnerships—will resonate deeply with the public, as the data clearly shows collective priorities of the Filipino people.

As we approach the mid-term elections, it is crucial for voters to scrutinize the platforms and track records of national and local candidates in addressing these critical concerns. The issues of inflation, wage increases, and poverty alleviation must be at the forefront of the national agenda, and those seeking public office must present clear, actionable plans to tackle them.

CitizenWatch calls on every voter to carefully evaluate candidates’ positions on energy security and economic reforms, as these policies will play a decisive role in shaping a more equitable and sustainable future for the country. Your vote is your voice—use it to support leaders who prioritize the welfare of all Filipinos.